The Smart Factory @ Wichita Posters
Print | Graphic Design
CLIENT
The Smart Factory @ Wichita is one of Deloitte’s global immersive experiences designed in collaboration with ecosystem participants to accelerate digital transformation.
BRIEF
Design a poster series to inform visitors that branded merchandise is available for purchase onsite.
SOLUTION
I created a clean, bold visual system using elements from the existing Smart Factory branding—leveraging color, type, and layout for maximum visibility. The posters featured large product photography paired with simple, direct messaging, making it easy for guests to spot them and understand the offering at a glance.
OUTCOME
A cohesive poster series that complemented the factory’s high-tech environment and helped drive engagement with branded merchandise.
ROLE
Senior Graphic Designer
TOOLS
InDesign, Photoshop
Creative Director: Inal Olmez
Copywriter: Julie Winch
Stock images: Shutterstock
Client: Deloitte