Application Modernization & Migration Video
Storyboarding | Graphic Design
CLIENT
Deloitte’s Application Modernization and Migration services help organizations migrate legacy platform-based enterprise applications to the cloud.
BRIEF
Various tools are used to help businesses with every phase of the journey: Discovery, Modernization, Mining, Transformation, and Migration. A video series highlighting individually each of these tools had already been initiated and my role as the sole designer on the project was to create the last video: Migration. It needed to align visually with the existing videos and follow the same concept of being on a journey that was already established.
SOLUTION
I followed the same concept and theme as the existing videos but used different visuals to tell the Migration story in an interesting way.
I created a storyboard and worked closely with the motion designer to deliver the vision. I was also involved in the video production (choosing the voice over talent and participating in the recording session, choosing the music, and working on the closed captioning).
ROLE
Senior Designer
TOOLS
Adobe Photoshop, Adobe Illustrator, Adobe InDesign
Creative Director: Inal Olmez
Art Director: Dave Portanova
Motion Designer: Aditya Sahu
Copywriter: Frances Kelly
Stock footage: Shutterstock
Client: Deloitte